21st Century Business Management Training Course

Business Management Definition

The term business administration refers to the process of organizing and coordinating businesses and usually includes several processes including: Production of machinery and materials, financing, Innovation and marketing, Management responsible for planning, organizing, controlling and directing business resources to achieve public policy objectives. for organizations or companies. [1]

Business Branches

There are more than 20 business branches, Here’s an overview of some business specialty: [2]

Financial Management

is interested in finding a balance between the amount of profit and the risks that may occur, So that if the company faces some setbacks, The business is still profitable in the long run. This type of management includes planning, guidance and coordination with accounting, investment, banking, insurance, securities and other activities. Finance. [2]

Marketing Management

Focuses on the practical application of marketing techniques and management of the company’s resources. Good marketing management takes advantage of the company’s resources to expand the consumer base, and enhance their experience with the company, And increase the market value of the company. Marketing management, Including; analysis of competitors, and customer analysis, And brand management, And determine the price. [2]

Sales Management

This area focuses on the supervision and leadership of the sales team, Sales managers must direct salespeople to strengthen and strengthen relationships with potential customers and integrate them into existing accounts, Sales management is directly related to marketing. [2]

Service Department

This type of management varies by organization and position and focuses on managing and regulating the workflow where service managers need to understand and manage the costs and risks involved, In addition to the value of the service and its importance to the customer, Service management enables service providers to understand them. Services provided by companies and consumers. [2]

Human Resources Management

This type of management focuses on the recruitment and management of all employees in the company, including: Ensuring that employees feel safe and want to work in the company, And to provide services to staff, And to provide compensation, Other aspects of staff management. [2]

Other business branches

These branches include:

• Strategic management.
• Production management.
• Program and project management.
• Knowledge management.
• Operations management.
• IT management.
• Public Relations Department.
• Supply chain management.
• Procurement management.
• Research and Development Department.
• Engineering management.
• Design management.
• Quality management.
• Risk management.
• Change management.
• Innovation Management.
• Facilities management.

Business management levels

The size of the organization determines the number of administrative levels within it. The bigger the institution, The number of administrative levels has increased. There are 3 management levels in general, As follows:

Senior Management

Consists of a board of directors that develops policy and is responsible for guiding the company and its success, But he does not participate in the day-to-day affairs of the institution, Instead, these functions are delegated to an executive or general manager known as the Ceo. Other senior management tasks include:

• Setting goals.
• Organizing work.
• Develop key resources.

Central Administration

related to the implementation of policies and plans determined by senior management and consisting of department heads and executives, Where middle management performs multiple tasks, Among them: [3]

• Translation of the organization’s policies.
• Preparing the organizational structure.
• Give directions to those who follow them on the career ladder.
• Motivate employees to increase productivity.
• Collect information and reports on productivity and achievement.

Minimum management

This term applies to supervisors’ subordinates, office managers and department heads. Subordinate managers communicate directly with staff and their most important functions are: [3]

• Doing business.
• Maintain the level and quality of the product and work.
• Maintain discipline among workers.
• Maintain time and resources.
• Provide employees with the necessary guidance and information and guide them to work.

Business properties

To manage several properties, Among them: [4]

• Crucial for all companies: You need all organizations and institutions, Whether for-profit or not, to the administration to organize its activities, So it turns out that the future of business management is evolving.
• Target-oriented: Management helps organizations achieve pre-set goals easily and in a timely manner.
• Ongoing process: The existence of the Department is linked to the existence of an organization, And as long as there’s an organization, Management is important, ongoing and necessary in all areas, such as production, human resources, finance and marketing.
• Integrated: The department manages individuals, To name a few, But it also manages individual operations within the organization, This makes it an integrated and multidisciplinary activity.
• Unity force: The management process is reflected in supervision, coordination and teamwork, The organization consists of a group of people who work together to achieve the organization’s well-managed goals.
• Dynamic: Different organizations may work on several dimensions, such as political and social, And so on, So the executive must be dynamic and flexible to be able to develop strategies to deal with these dimensions, taking into account what is happening to her on an ongoing basis. Change.
• Invisible power: The administration operates in secret, They are invisible and tangible, But its impact and presence are reflected in the way the organization conducts its business.

Business Manager Jobs

The role of management requires identifying the core functions performed by all managers, As follows:

Planning

Business management has special methods and skills, Including planning, Where management determines the company’s objectives, Taking into account the current state of the company, its vision, and its mission, The assessment of available resources is done by: [5] [6]

• Setting short and long-term goals.
• Prioritize tasks.
• Set a timeline.
• Transfer details of the team’s new projects.

marshalling

The organizational phase includes many tasks, Such as: Allocating resources and recruiting the right staff in the right places to achieve pre-set goals, Managers in a particular department may need to collaborate with departments in other departments to create a production that motivates employees to complete the work environment, Managers must be able to restructure to deal with any new challenges as a timetable for project modification. [5] [6]

Leadership

Leadership focuses on managing individuals and groups and motivating them to achieve organizational goals by issuing orders and directions. Successful leaders are those who use communication skills, are close to their team members and have different leadership styles, including: [5] [6]

• Steering command.
• Training leadership.
• Support leadership.
• Delegated leadership.

Censorship

During this phase, Managers assess the implementation of the plan and make the necessary adjustments to ensure that the objectives are achieved, In addition to monitoring employee performance and quality of work, To make observations about the work done and to make recommendations for development, At this stage, material rewards can be provided to distinguished staff.

Business management study features

Obtaining a degree in business administration has many advantages as the importance of running a business in the labor market is indisputable, Including:

• Job availability: According to the U.S. Bureau of Labor Statistics, Business and finance jobs are expected to increase by 5% between 2019-2029, at a faster rate than other regions. Other areas of work.
• A wide range of professional fields: A degree in business disciplines can help you learn basic business knowledge and then start looking for jobs in areas that attract researchers. For example An individual with a degree in business administration can work as a sales manager, or an industrial production manager, Or an administrative analyst, Etc. Business Administration Department.
• Acquiring the skills required in the labour market: When studying business management, the individual acquires the competencies and disciplines required to engage in the labor market, This makes it easier for him to practice and develop his career skills in a supportive environment and in the business world. .
• Mastering leadership skills: Business courses help develop leadership skills because in addition to identifying and solving problems and making sound business decisions, One can also learn to lead and motivate others, and communicate effectively, Critical management thinking is a very competitive area where individuals must learn leadership skills to excel and others are attracted to pioneers in this field.

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