كيفية خلق الابتكار
الكتاب الوحيد الذي ستحتاج إليه عن الابتكار
قادة الفكر
ساهموا
60+
صفحات المحتويات
450+
جاهزة للاستخدام الأدوات والنماذج
50+
النسخة الرقمية في غضون بضع نقرات
Trusted by global companies
![Bayer_logo.webp Bayer_logo.webp](http://hakapetk.com/wp-content/uploads/2024/01/Bayer_logo.webp)
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امنع الفشل من خلال الكتاب الوحيد عن الابتكار الذي يسد جميع الصوامع ويتبع نهجًا مثبتًا خطوة بخطوة مع جميع الأدوات التي ستحتاج إليها على الإطلاق!
وهذا بالضبط ما نقدمه في هذا الكتاب، من خلال:
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01. أفضل الممارسات والاستراتيجيات التي أثبتت جدواها
أكثر من 60 مساهمًا
أكثر من 500 عام من الخبرة الجماعية
أكثر من 10 مليار خبرة في المحفظة
02. إنشاء الإعداد الصحيح لتعظيم النتائج
فهم السياق الخاص بك، وتصميم الإعداد المناسب، و
وضع الأساس للابتكار الناجح
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03. إطار عمل UNITE للابتكار
نهج end2end الذي يسد جميع الصوامع
أول إطار عمل كامل لنموذج الأعمال
دليل لملء الفجوة سيئة السمعة في تنفيذ الإستراتيجية
04. ممارسات النمو الأسي الرئيسية
اتبع خارطة طريق مجربة وقابلة للتطوير بدءًا من قدرات الأعمال وحتى تنفيذ نموذج التشغيل.
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05. الأدوات واللوحات الجاهزة للاستخدام
تم تضمين أكثر من 50 أداة جاهزة للاستخدام في ورش العمل الخاصة بك، بما في ذلك الأسئلة التوجيهية والتعليقات الأساسية
90% of Innovation And Growth Projects Fail because They do not meet customer needs, miss the right setup and lack a cohesive end2end approach
Prevent failure with the only book on Innovation that bridges all the silos and a proven step-by-step approach with all the tools you are ever going to need!
And this exactly what we offer in this book, through:
01. The provenly best Practices and Strategies
60+ contributors
500+ years of collective exprience
10+ billion portfolio experience
![new book new book 15 new book](http://hakapetk.com/wp-content/uploads/2024/01/Step_01-2.webp)
02. Creating the right Setup to maximize Results
Understand your context, design the right setup &
lay the foundation for successful innovation
![new book new book 16 new book](http://hakapetk.com/wp-content/uploads/2024/01/Step_02-2.webp)
03. The UNITE Innovation Framework
An end2end approach bridging all the silos
The first full fledged Business Model Framework
A guide to fill the infamous strategy-execution gap
![new book new book 17 new book](http://hakapetk.com/wp-content/uploads/2024/01/Step_03-2.webp)
04. Key Exponential Growth Practises
Follow a proven scalable roadmap from business capabilities to operating model implementation.
![new book new book 18 new book](http://hakapetk.com/wp-content/uploads/2024/01/Step_04-2.webp)
05. Ready-to-use Tools & Canvases
Included 50+ tools, ready to be used in your workshops, including guiding questions and background comments
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لماذا لا تقوم بمعاينة سريعة؟
جدول المحتويات
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Meet the largest library of innovation and digital transformation tools on the internet
a word from the main author Stefan F. Dieffenbacher
![Stefan_Dieffenbacher-circle-1.webp Stefan_Dieffenbacher-circle-1.webp](http://hakapetk.com/wp-content/uploads/2024/01/Stefan_Dieffenbacher-circle-1.webp)
Let’s UNITE and create a world worth living in!
of experience
management
Led large scale projects with multi-million-$ impact for:
BMW, BNP Paribas, Deutsche Telekom, Epson, Etihad Etisalat, Hubert Burda Media, IBM, Jaguar, Linde, Mobily, 02, Pfizer, Sapient, Sky, VNG, Vodafone, et al.
تعرف على المؤلف الرئيسي
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اسم الشخص
تعرف على أكبر مكتبة من أدوات الابتكار والتحول الرقمي على الإنترنت
كلمة من المؤلف الرئيسي اسم الموالف
![A637B1AF-A44E-48DF-80F0-1A8027176D96 A637B1AF-A44E-48DF-80F0-1A8027176D96](http://hakapetk.com/wp-content/uploads/2024/01/A637B1AF-A44E-48DF-80F0-1A8027176D96.png)
دعونا نتحد ونخلق عالماً يستحق العيش فيه!
من الخبرة
إدارة
قاد مشاريع واسعة النطاق ذات تأثير بملايين الدولارات من أجل:
BMW, BNP Paribas, Deutsche Telekom, Epson, Etihad Etisalat, Hubert Burda Media, IBM, Jaguar, Linde, Mobily, 02, Pfizer, Sapient, Sky, VNG, Vodafone, et al.
When should you read this book ?
Understand Innovation & Transformation across all silos
What will this book help you achieve?
- Build the right context
- Create blue oceans
- Design innovation that matters
Lead initiatives to success
What will this book help you achieve?
- Grow your leadership in the digital arena
- Assess strategic moves effectively
- Build the right portfolio
Leverage the right methods in the right ways
What will this book help you achieve?
- The right methods available for your work
- Fill the strategy-execution gap
- Do the right thing at the right time
![new book claus schmid image](http://z3fbkwkhop-staging.onrocket.site/wp-content/uploads/2022/10/Claus-Schmid-Stroke.webp)
Claus Schmid
Head of Marketing
![new book Jürgen Aschenbrenner image](http://z3fbkwkhop-staging.onrocket.site/wp-content/uploads/2022/10/Jurgen-Aschenbrenner-Stroke.webp)
Dr. Jürgen Aschenbrenner
Head of Innovation Portfolio
![new book Tamas Grünzweig image](http://z3fbkwkhop-staging.onrocket.site/wp-content/uploads/2022/10/Tamas-Grunzweig-Stroke.webp)
Tamas Grünzweig
Head of Engineering at Big Tech
When should you read this book ?
Understand Innovation & Transformation across all silos
What will this book help you achieve?
- Build the right context
- Create blue oceans
- Design innovation that matters
![new book new book 29 new book](http://z3fbkwkhop-staging.onrocket.site/wp-content/uploads/2022/08/Ellipse-1004.png)
Claus Schmid
Head of Marketing
Lead initiatives to success
What will this book help you achieve?
- Grow your leadership in the digital arena
- Assess strategic moves effectively
- Build the right portfolio
![new book new book 30 new book](http://z3fbkwkhop-staging.onrocket.site/wp-content/uploads/2022/08/Ellipse-1004-1.png)
Dr. Jürgen Aschenbrenner
Head of Innovation Portfolio
Leverage the right methods in the right ways
What will this book help you achieve?
- The right methods available for your work
- Fill the strategy-execution gap
- Do the right thing at the right time
![new book new book 31 new book](http://z3fbkwkhop-staging.onrocket.site/wp-content/uploads/2022/08/Ellipse-1004-2.png)
Tamas Grünzweig
Head of Engineering at Big Tech
What’s Inside?
Some Of The Key Growth Principles You’ll Learn Inside
Uncovering Opportunities
In this book you will learn how to identify the important but unmet customer needs with confidence and certainty.
- The UNITE Jobs To Be Done customer promise canvas
- The UNITE Value Proposition Canvas
- The UNITE Business Model Environment Canvas
Chapter
3
Laying the Foundation for Innovation
Creating the prerequisites for success
Chapter
4
The UNITE Innovation Framework
How organizations can create innovation in a target-oriented way, leverage their strengths, create blue oceans and overcome luck
Chapter
9
Putting it into Practice
How to kickstart an innovation or transformation initiative in a large organization
Successfully creating
Innovation
We break down all of the key pieces: from identifying the innovation area, to achieving Solution/Market fit, testing and growth hacking, and much, much more!
- The UNITE Innovation Approach
- The Growth Hacking Process
- The UNITE Problem-Solution Fit
Chapter
3
Laying the Foundation for Innovation
Creating the prerequisites for success
Chapter
4
The UNITE Innovation Framework
How organizations can create innovation in a target-oriented way, leverage their strengths, create blue oceans and overcome luck
Chapter
7
Business Model Innovation
Taming the beast
Lead Culture Change
We invite you to systematically understand, design, challenge and rethink your organization’s culture. And we support you with all the tools to make Culture actionable.
- The Culture Canvas
- The Visible and Invisible Dimensions of Culture in Organizations
- The UNITE Paradigm Shift in Leadership
Chapter
5
Organization & Governance
Designing an environment where your innovation ambitions can bloom
Chapter
6
Unlocking Culture
“Culture eats strategy for breakfast”
Design winning Business Models
Supported by the UNITE Business Model Framework, you’ll learn about Value-, Business- and Operating Model management, and how to drive exponential growth.
- The UNITE Business Model Framework
- The UNITE Exponential Growth Canvas
- The UNITE Operating Model Canvas
Chapter
7
Business Model Innovation
Taming the beast
Chapter
9
Putting it into Practice
How to kickstart an innovation or transformation initiative in a large organization
From Whiteboard to Reality
Uncover the critical elements of innovation strategy from identifying opportunities to the core innovation approach all the way down to portfolio management. And most importantly: understand how to overcome the infamous strategy-execution gap.
- The UNITE Strategy-Execution Framework
- The UNITE Assessment of Strategic Moves
- The Jobs-To-Be-Done Job Journey Navigator
Chapter
4
The UNITE Innovation Framework
How organizations can create innovation in a target-oriented way, leverage their strengths, create blue oceans and overcome luck
Chapter
5
Organization & Governance
Designing an environment where your innovation ambitions can bloom
Chapter
9
Putting it into Practice
How to kickstart an innovation or transformation initiative in a large organization
Succeeding with Your Digital Transformation
Supported by the UNITE models, you will follow a proven roadmap to success from business capabilities to operating model implementation.
- The UNITE Assessment of Possible Strategic Moves
- The UNITE Strategic Option Matrix
- The 8-Step Process for Leading Change
Chapter
7
Business Model Innovation
Taming the beast
Chapter
8
Leading a Digital Transformation
A renewed understanding of digital transformation
Our Co-Authors
Innovation requires a mindset that enables us to cope with a complex and chaotic environment. To navigate a rapidly changing and uncertain future, we need to overcome outdated assumptions and practices that hinder the dynamic and necessary evolution of work and life.
Innovation requires a mindset that enables us to cope with a complex and chaotic environment. To navigate a rapidly changing and uncertain future, we need to overcome outdated assumptions and practices that hinder the dynamic and necessary evolution of work and life.
Innovation requires a mindset that enables us to cope with a complex and chaotic environment. To navigate a rapidly changing and uncertain future, we need to overcome outdated assumptions and practices that hinder the dynamic and necessary evolution of work and life.
Our Key Contributors
![new book new book 32 new book](http://hakapetk.com/wp-content/uploads/2024/01/Tara_Dankel.webp)
Tara Dankel
Itinerant Philosopher,
Wordsmith
![new book new book 33 new book](http://hakapetk.com/wp-content/uploads/2024/01/Sabine-Pleva.webp)
Sabine Pleva
Germany’s Miss Brand &
Communication Strategy
![new book new book 34 new book](http://hakapetk.com/wp-content/uploads/2024/01/Martin-Konig.webp)
Martin König
Organizational
Transformation Coach
![new book new book 35 new book](http://hakapetk.com/wp-content/uploads/2024/01/Martin-Permantier.webp)
Martin Permantier
Author, Executive Advisor &
Founder of Short Cuts
![new book new book 36 new book](http://hakapetk.com/wp-content/uploads/2024/01/Helge-Tenno-1.webp)
Helge Tennø
Passionate customer fanatic
& global CX leader
![new book new book 37 new book](http://hakapetk.com/wp-content/uploads/2024/01/Zhao-Wang-1.webp)
Zhao Wang
Corporate Technology
Architect & Systems thinker
![new book new book 38 new book](http://hakapetk.com/wp-content/uploads/2024/01/Karim-Farris-1.webp)
Karim Farris
Motion Designer,
Illustrator and Art Director
![new book new book 39 new book](http://hakapetk.com/wp-content/uploads/2024/01/Simon-Thiel.webp)
Simon Thiel
Executive Copywriter
What’s Inside?
Some Of The Key Growth Principles You’ll Learn Inside
Uncovering Opportunities
In this book you will learn how to identify the important but unmet customer needs with confidence and certainty.
- The UNITE Jobs To Be Done customer promise canvas
- The UNITE Value Proposition Canvas
- The UNITE Business Model Environment Canvas
Chapter
3
Chapter
4
Chapter
9
Successfully creating
Innovation
We break down all of the key pieces: from identifying the innovation area, to achieving Solution/Market fit, testing and growth hacking, and much, much more!
- The UNITE Innovation Approach
- The Growth Hacking Process
- The UNITE Problem-Solution Fit
Chapter
3
Chapter
4
Chapter
7
Lead Culture Change
We invite you to systematically understand, design, challenge and rethink your organization’s culture. And we support you with all the tools to make Culture actionable.
- The Culture Canvas
- The Visible and Invisible Dimensions of Culture in Organizations
- The UNITE Paradigm Shift in Leadership
Chapter
5
Chapter
6
Design winning Business Models
Supported by the UNITE Business Model Framework, you’ll learn about Value-, Business- and Operating Model management, and how to drive exponential growth.
- The UNITE Business Model Framework
- The UNITE Exponential Growth Canvas
- The UNITE Operating Model Canvas
Chapter
7
Chapter
9
From Whiteboard to Reality
Uncover the critical elements of innovation strategy from identifying opportunities to the core innovation approach all the way down to portfolio management. And most importantly: understand how to overcome the infamous strategy-execution gap.
- The UNITE Strategy-Execution Framework
- The UNITE Assessment of Strategic Moves
- The Jobs-To-Be-Done Job Journey Navigator
Chapter
4
Chapter
5
Chapter
9
Succeeding with Your Digital Transformation
Supported by the UNITE models, you will follow a proven roadmap to success from business capabilities to operating model implementation.
- The UNITE Assessment of Possible Strategic Moves
- The UNITE Strategic Option Matrix
- The 8-Step Process for Leading Change
Chapter
7
Chapter
8
Order Your Copy Now
and Get Instant Access to our 50+ models!
4.9 rating
![new book new book 56 new book](http://hakapetk.com/wp-content/uploads/2024/01/Digital-25-percent-off.webp)
Digital edition
- Immediately available for download
- PDF version single & double-sided
- ePub version for your for your favourite eReader (such as Kindle)
![new book new book 57 new book](http://hakapetk.com/wp-content/uploads/2024/01/Paperback.webp)
Paperback
- Shipped on the next working day
- 450+ full-colored pages
- Very high quality print production
![new book new book 58 new book](http://hakapetk.com/wp-content/uploads/2024/01/Frame-1000003422.png)
FAQ
-
- ePub format (for any mobile phone or tablet), eReader (such as Kindle) and as a
- PDF – both single – page and double – page view
- 450+ pages of content
- Immediate access to 50+ models
- PDF & eReader version
Physical: Our printer has promised us delivery of the books by latest 12 of October, so – depending on your shipping address – you can expect the book a few days after